Karissa's Korner: Digital Marketing

There's no denying that digital marketing is taking over how company's advertise and promote their business(s).

While older generations are used to books, newspapers, and various other paper-based communications, those who grew up around the Internet, mobile devices and World Wide Web are now the decision-makers in their businesses, households and personal lives.

There are many facts, tests and records that have proven that digital methods are now the main source of advertisement in businesses. So where does your company stand in this digital world? Listed below are several (not all) of the sources of digital marketing that form a business’ success:

  • Website(s)
  • Social Media Marketing (Facebook, Twitter, LinkedIn, etc.)
  • Blogs
  • Online Banner Ads
  • Email Marketing
  • Pay-per-click (PPC) Advertisement

So, why digital marketing?

Without any form of consistent and updated online/digital marketing material, your company is directionless. If you are not optimizing your business’ full potential, causing your sales to drop to competition, don’t fret! I can help!

Got questions? Need a digital marketing consultant for your small to medium sized business? Contact me today!